VIDEO SCRIPT #1: "The 2 AM Worry" (For Busy Professionals)
Platform: Facebook/Instagram | Length: 90 seconds
[HOOK - First 3 seconds] "It's 2 AM and you can't sleep..."
[BODY]
You're lying there thinking, "What happens to my family if something happens to me?"
But here's the thing...
You HATE the idea of sitting through some 2-hour sales pitch with a pushy insurance agent.
And honestly? You should hate it. It's 2024. Why does buying life insurance still feel like buying a used car?
Look, I get it. You're busy. You've got a career, a family, a life.
You don't have time for blood tests, physical exams, and some agent showing up at your kitchen table with a briefcase full of brochures.
So here's what we did...
We partnered with Ethos Life - A+ rated insurance company - and built a system that lets you get up to $3 million in term life coverage...
In 10 minutes.
From your couch.
At midnight if you want.
No agent. No physical. No blood work. No BS.
Just answer some questions online, and boom - you can get approved same day.
[CLOSE]
If you're tired of feeling guilty about not having coverage but refusing to deal with the old-school insurance circus...
Go to www.SellingInsuranceWhileYouSleep.com
Get your quote in 10 minutes and actually sleep tonight.
[END]
Let me continue with Video Script #2...
continue
Project Shepherd
VIDEO SCRIPT #2: "The Funeral Bill" (For Widows - Final Expense)
Platform: Facebook/LinkedIn | Length: 2 minutes
[HOOK - First 3 seconds] "Nobody talks about what a funeral actually costs..."
[BODY]
Until you're sitting there with the bill.
$8,000. $12,000. Sometimes more.
And if you've been through this recently, you know exactly what I'm talking about.
The flowers. The casket. The service. It all adds up fast.
And here's what nobody tells you...
Your kids are going to go through the same thing when it's your time.
Unless you do something about it now.
But here's the problem, right?
You don't want some insurance salesman showing up at your door, sitting at your kitchen table for two hours, asking a million personal questions...
Making you feel like you're being interrogated.
I get it. You've been through enough.
So we made it simple.
Ethos Life - A+ rated company - offers final expense insurance that you can get online.
No agent visits. No medical exam. No blood work.
Just 10 minutes on your computer or phone.
Answer some basic questions, and you can get approved same day.
Coverage that ensures your children won't be stuck with those bills.
Coverage that gives you peace of mind without the hassle.
[CLOSE]
If you want to protect your family without dealing with pushy salespeople or complicated processes...
Go to www.SellingInsuranceWhileYouSleep.com
Get your quote in 10 minutes. Handle this once and for all.
[END]
Moving to Video Script #3...
Yes
Project Shepherd
VIDEO SCRIPT #3: "The Kitchen Table Trap" (For Young Families)
Platform: Instagram/YouTube | Length: 90 seconds
[HOOK - First 3 seconds] "Remember when your parents had that insurance guy come over?"
[BODY]
He sat at the kitchen table for like 3 hours...
Spread out all these charts and graphs...
Used words like "whole life" and "universal" and "riders"...
And your parents just nodded along, completely confused, hoping they were making the right choice?
Yeah. That sucked.
And you swore you'd never do that.
But now YOU'RE the parent.
And you know you need life insurance because... what if something happens?
Who takes care of the mortgage? The kids? Everything?
But every time you think about actually getting it, you picture that kitchen table nightmare and you're like... "I'll do it next month."
Except next month never comes.
Here's the good news...
That whole circus? It's over.
Ethos Life - A+ rated company - lets you get up to $3 million in term life coverage...
In 10 minutes.
On your phone.
While your kids are watching cartoons.
No agent. No kitchen table. No 3-hour presentation.
No medical exam. No blood work.
Just answer some questions and get approved same day.
[CLOSE]
If you've been putting this off because you don't want to deal with the old-school insurance process...
Go to www.SellingInsuranceWhileYouSleep.com
Protect your family in 10 minutes. Then get back to your life.
[END]
On to Video Script #4...
Yes
Project Shepherd
VIDEO SCRIPT #4: "The Weird Postcard" (Multi-Audience - Direct Response)
Platform: Facebook/Faceless YouTube | Length: 2 minutes
[HOOK - First 3 seconds] "So you might have gotten a weird-looking postcard from us..."
[BODY]
And you're probably thinking, "What the heck is this?"
Yeah, it's ugly. We know.
We made it that way on purpose.
Because here's the thing...
If it looked like every other polished, corporate insurance mailer, you would've thrown it in the trash without reading it.
But this one? You noticed it.
And now you're here. So it worked.
Let me tell you why we sent it...
Most people KNOW they need life insurance.
They know their family would be screwed if something happened.
But they never actually GET it because...
The process sucks.
Two-hour meetings with agents who won't leave your house.
Medical exams. Blood work. Waiting weeks for approval.
High-pressure sales tactics that make you feel like you're buying a timeshare.
So we built something different.
A system where you can get real life insurance - final expense OR up to $3 million in term coverage...
In 10 minutes.
100% online.
Through Ethos Life - A+ rated company with over 100,000 agents running their entire business online.
No agent showing up at your door.
No physical exam.
No blood work.
No BS.
Just answer some questions, get approved same day, and you're done.
[CLOSE]
That ugly postcard? It's your ticket out of the insurance nightmare.
Go to www.SellingInsuranceWhileYouSleep.com
Get your quote in 10 minutes and finally check this off your list.
[END]
Final script coming up - Video Script #5...
Yes
Project Shepherd
VIDEO SCRIPT #5: "While You Were Sleeping" (Multi-Audience - Brand/System Focus)
Platform: LinkedIn/YouTube | Length: 2 minutes
[HOOK - First 3 seconds] "What if you could buy life insurance at 11 PM in your pajamas?"
[BODY]
Sounds crazy, right?
Because for decades, life insurance meant one thing...
Schedule an appointment. Clear your calendar. Sit through a presentation. Get poked and prodded. Wait for approval.
It was designed for the insurance company's convenience. Not yours.
But here's what changed...
Technology finally caught up.
And companies like Ethos Life - A+ rated, over 100,000 agents operating 100% online - figured out how to do this the RIGHT way.
No more kitchen table meetings.
No more taking time off work for medical exams.
No more high-pressure sales tactics.
Now? You can get real coverage - final expense or up to $3 million in term life...
In 10 minutes.
From anywhere.
At any time.
Midnight? Sure.
Sunday morning? Why not.
During your lunch break? Absolutely.
The system works 24/7 because YOUR life doesn't run on a 9-to-5 schedule.
You answer some basic questions online.
No blood work. No physical exam.
Get approved same day.
Done.
This is how insurance SHOULD have always worked.
Simple. Fast. On YOUR terms.
[CLOSE]
If you're ready to finally handle this without the hassle...
Go to www.SellingInsuranceWhileYouSleep.com
Get your quote in 10 minutes. Protect your family today - not "someday."
Because life doesn't wait for convenient appointment times.
[END]